Understanding persuasive technologies to improve completion rates in MOOCs

Adriana Wilde

Research output: Contribution to conferencePaperpeer-review


Advances in computing technologies are revolutionising education. Specifically, advances in Human-Computer Interaction impact the media and methods of delivery, facilitating a conceptual shift from traditional face-to-face instruction towards a paradigm with delivery increasingly tailored to student needs. Massive Open Online Course(MOOC) providers have now the possibility to both predict and facilitate student success by applying learning analytics techniques on the large amount of data they hold about their learners. More than ever before, key information about successful student behaviour and context can be discovered and used in digital interventions on, for example, students at risk. This is a complex issue which is receiving increased attention in Higher Education and specifically amongst MOOCs providers. This position paper discusses the relevant challenges in the use of learning analytics in MOOCs in conjunction with persuasive technologies in order to improve completion rates.
Original languageEnglish
Number of pages2
Publication statusPublished - 7 Jun 2016
EventHCI and the Educational Technology Revolution - Bari, Italy
Duration: 7 Jun 20167 Jun 2016


WorkshopHCI and the Educational Technology Revolution
Abbreviated titleAVI 2016
Internet address


  • MOOCs
  • Persuasive technologies
  • Completion rates
  • Student success


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