The Influence of Branding on Adolescent Smoking Behaviour: Exploring the Mediating Role of Image and Attitudes

IC Grant, Louise May Hassan, G Hastings, AM MacKintosh, D Eadie

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)275-285
    JournalInternational Journal of Nonprofit and Voluntary Sector Marketing
    Issue number3
    Publication statusPublished - 2008

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