Abstract
Despite worldwide campaigns to increase fruit and vegetable consumption, intake is commonly inadequate, precipitating an estimated 2.6 million premature deaths per year worldwide. A British Academy Wolfson Research Professorship awarded to David Perrett has provided support to explore a new basis of motivating dietary change, essentially by appealing to vanity. With that support we found that eating carotenoid-rich fruit and vegetables leads to an attractive looking skin colour, and that showing people these appearance benefits can encourage dietary improvement.
Original language | English |
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Pages (from-to) | 2 |
Number of pages | 6 |
Journal | British Academy Review |
Volume | 21 |
Publication status | Published - 2013 |
Keywords
- fruit
- vegetable
- skin colour
- diet
- face perception