Advertising and animation: from the invisible hand to attention management

Michael Cowan

doi:10.5040/9781838711115.ch-006

Advertising and animation: from the invisible hand to attention management

Michael Cowan

Film Studies

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	Films that sell
Subtitle of host publication	moving pictures and advertising
Editors	Patrick Vonderau, Bo Florin, Nico De Klerk
Place of Publication	London
Publisher	British Film Institute
Chapter	6
Pages	93-113
ISBN (Electronic)	9781844578948
ISBN (Print)	9781844578924, 9781844578917
DOIs	https://doi.org/10.5040/9781838711115.ch-006
Publication status	Published - 1 Oct 2016

Publication series

Name	Cultural histories of cinema

Keywords

Advertising film
Animation
Julius Pinschewer
Advertising theory
Visual culture

Access to Document

10.5040/9781838711115.ch-006

Cowan - Advertising and animation - accepted manuscript
© 2016 the Author. This work has been made available online in accordance with the publisher’s policies. This is the author created accepted version manuscript following peer review and as such may differ slightly from the final published version. The final published version of this work is available at https://doi.org/10.5040/9781838711115.ch-006
Accepted author manuscript, 816 KB

Cite this

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title = "Advertising and animation: from the invisible hand to attention management",

keywords = "Advertising film, Animation, Julius Pinschewer, Advertising theory, Visual culture",

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KW - Animation

KW - Julius Pinschewer

KW - Advertising theory

KW - Visual culture

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U2 - 10.5040/9781838711115.ch-006

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SN - 9781844578917

T3 - Cultural histories of cinema

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A2 - Vonderau, Patrick

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A2 - Klerk, Nico De

PB - British Film Institute

CY - London

ER -

Advertising and animation: from the invisible hand to attention management

Publication series

Keywords

Access to Document

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Cite this